@Real_EstateInfo Hilarious, but so very wise!
Maui Moments: en route
En route: the Long Haul
Our Systems and Innovation guru at Tempo Toronto, Chris Caldwell, set off for Maui for a week’s respite. He’ll be blogging about his experience so we can share the joy vicariously. Today, the departure.
Off to Maui, with 11 hours of flying time before arriving in Kahului. As we take off, I instinctively use my death-grip on the seat arms as I begin to tense, pray and not love the feeling of going airborne without a net. I’m sure the guy’s arm next to me will be OK, perhaps bruised. But then again, I might have a date when next in Los Angeles.
I don’t have a laptop with me. My refusal to accessorize myself with technology reflects my Luddite hypocrisy as I blog, instead, from my iPhone. I really hate the auto-correction on this thing. Now if we could do that for my mouth before my hoof enters my mandible…could be bigger than Facebook. Speaking of which I just watched The Social Network in flight…two thumbs up and a sore seat.
How things have changed on international flights. Time was when it was a luxury time for all, with attentive attendants plying us with food and beverages aplenty. Now we’re just numbers, if you don’t like pretzels you’re out of luck on the food side, and we’re nickeled and dimed for blankets, cushions, headsets and terrible pizza. Now we even have to pay for checking a bag? That’s the cost of airline deregulation in the late 20th century. We got used to cheap flights and luxury travel … really must remember that I’m being transported thousands of miles in relative safety in a relatively short time, that flight attendants are there primarily for our safety, not as high altitude servants, then eat my home-made turkey and avocado on rye with gratitude and appreciation.
I’m well on my way, having I left 1:30 Toronto time (between snowfalls at the weekend and expected for today) and will be arriving about 3am Toronto time, 10pm local Wailea time. This is a first-time visit to Hawaii for me, and I can’t wait to experience the Hawaiian culture, the big waves, the spectacular scenery and the heat. We’re expecting 27 Celsius by day. Lucky me.
Your personal virtual brand
What’s in a name?
by Deborah Weinstein
Everything, when it’s your personal brand; and perception is reality in the virtual world.
But brandi
ng isn’t something left to corporations and products. We are all brands. Your personal brand reflects who you are and what you do. Your personal brand is reflected in what you say and what you do. This is particularly important in the social media space, where your words, thoughts, musings and frailties are broadcast, saved and indexed by robots. It is therefore important to be proactive about managing your personal brand.
Virtual personality
This brand personality also needs to be strong, authentic and compelling. This is what helps people emerge and differentiate themselves from millions of other voices clamouring to be heard. Your name in the socially-networked universe defines your brand — your essence, what you stand for, your reputation and your three second BLINK, all in 140 characters or less!
Differentiate yourself
So, how do you differentiate and elevate your personal brand, your on-line identity, in a social world teeming with thousands, no millions, of individuals calling out to be heard?
For proof of the bottom-line importance of asserting your personal brand you need look no further than:
